September 29th, 2009 by
Julie Urlaub View Comments
Today’s consumers are becoming more educated, and many companies are realizing there is a diminishing return in simple ‘green’ marketing. The dramatic increase in global eco awareness has resulted in a significant shift in ‘green’ consumer expectations. Leading businesses are realizing consumers are now in driver’s seat and that actions speak louder than words.
According to...
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CSR Benefits, green branding
September 28th, 2009 by
Julie Urlaub View Comments
Does your company have the right structures in place to promote eco awareness and foster innovation? Ask your key stakeholders.
The pursuit of business sustainability does not have to come from any one source. It can generate from within your own company at the ground level, from the customers you service, or your suppliers. Often employees...
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Communication, CSR Advice, innovation
September 23rd, 2009 by
Ashley Strickland View Comments
Take a minute to look at these green suggestions you may not have considered...
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Consumer Advocacy, Environment, Green Tips, Health, Social Responsibility
September 23rd, 2009 by
Julie Urlaub View Comments
Stakeholders: Usually thought of as a corporate term used to define employees and investors most affected by a decision. While true, this view only represents a very small slice of the total spectrum. Sustainable business expands the traditional view of stakeholders .
Direct stakeholders are defined as any person, group, or entities that have a direct...
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buy-in, Stakeholders
September 21st, 2009 by
Julie Urlaub View Comments
Corporate Social Responsibility (CSR) is quickly becoming a business sustainability requirement. Leading businesses are being more strategic about community affairs by aligning their core processes with business sustainably activities. This is most evident in European companies now including CSR as a primary procurement consideration.
The Sustainable Procurement Benchmark Report, released by education body HEC Paris and...
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Benefits
September 21st, 2009 by
David Rostan View Comments
Today is World Alzheimer’s Day and whether you are a company or an individual, you can help raise awareness to end this disease.
The first step for everyone is to learn the early detection signs of Alzheimers. As with many diseases, education, understanding and early detection are keys to fighting the affliction.
Over 200 companies are supporting...
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Alzheimer's, Health
September 17th, 2009 by
Ashley Strickland View Comments
The time has come for the fashion industry to start taking responsibility for its actions. As consumers, we are dependent upon the fashion industry in some way and we are partly to blame for its irresponsible ways....
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consumers, eco-friendly, fashion, vegan
September 15th, 2009 by
David Rostan View Comments
Clearly it makes sense to recycle clothing. It reduces waste and provides clothing to others who want or need it at a much lower cost. But, as anyone who has filled a garbage bag full of unused clothing before trying to pick it up and carry it down a staircase (it will break), can attest, it isn't always easy to recycle...
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September 14th, 2009 by
David Rostan View Comments
Weight Watchers has teamed up with some great partners - Share Our Strength and Action Against Hunger - to fight hunger, promote weight loss and raise awareness for both worthy...
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September 9th, 2009 by
Elizabeth Ulion View Comments
After everything the country’s financial system has been through its difficult to believe there is anyone trustworthy on Wall Street. Knowing the difference between sound advice and a scam is difficult, but here some experts provided some...
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consumers, finance, fraud examiner, tips
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