The CSR Problem SocialYell.com is Solving

July 2nd, 2010 by David Rostan
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The CSR Problem SocialYell.com is Solving
This video describes what I think makes communicating and understanding corporate social responsibility so difficult.  These are really the reasons that SocialYell.com was created.  There was no way to easily capture all of the current challenges, just as there is no way to easily create one solution for them.  So, I welcome your thoughts on...

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Gap Inc. Engages Employees: Earth Day

April 7th, 2010 by David Rostan
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Gap Inc. Engages Employees: Earth Day
We at SocialYell spend a lot of time talking with brands about their corporate social responsibility initiatives and goals.  One thing that we hear consistently is that employee engagement is a key pillar of any social responsibility plan.  Companies know that employees have a deeper connection with the company if they understand how their work...

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Earth Day Chicago Style

April 1st, 2010 by David Rostan
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Earth Day Chicago Style
SocialYell is launching a major site update around Earth Day.  Leading up to our re-launch, we are taking a look at what some companies and organizations are doing to celebrate and honor Earth Day.  Want your organization’s plans to be featured on SocialYell?  Just let us know. Chicago wants to become a leader among global...

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USPS Electric Truck Bill

January 28th, 2010 by David Rostan
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USPS Electric Truck Bill
As covered on this edmunds.com post, The American Electric Vehicle Manufacturing Act, H.R. 4399, was introduced to congress last month.  Touted as a way to both make the USPS fleet more efficient and also as a way to move toward economies of scale for electric vehicle technology and production, the bill is an interesting move that...

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